EARLY BIRD RUNNING CLUB
Say good morning to Early Bird Running Club, a brand identity for a committed crew of everyday runners. Built on early starts, steady k’s, and strong coffee, the brand captures the grit, humour, and heart of those getting better with time. They’re not pros—but they show up. Inspired by their post-run rituals (and occasional wine or beer), a brand was created that’s as grounded as it is versatile.
Sector
Health & Fitness
Services
Naming
Tagline
Identity Design
Brand Collateral
We’re not pros—we’re just committed.
A little older, a little wiser, and still chasing better.
Early mornings, steady k’s, strong coffee.
Sometimes wine. Sometimes beer.
Like a fine vintage, we’re improving with time.